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Reservation required
Free
Register
events@stroeer.de

Wed. 13.03.2019
16:00 - 18:00

Create Business!

Discipline
Communication design / branding
Speech

Languages
German

Event-Code
1667

Address

Ströer Deutsche Städte Medien GmbH
St.-Martin-Straße 106
81669 München

The event is handicapped accessible

Organisator & Partner

Organisator Ströer Deutsche Städte Medien GmbH
St.-Martin-Straße 106
81669 München

Ströer is a leading media house and delivers one-stop solutions along the entire value chain. Its mission is to be the most customer-centered media company.

Advertising drives mobility – digital out-of-home media

Advertising drives mobility – digital out-of-home media

 

 

Digital out-of-home media (DooH) are increasigly shaping perceptions in urban environments – animated images can be found at malls and stations, in public transportation and on the street.

 


Presenting the nitty-gritty in a very short timeframe without the support of audio in a variety of receptive situations – DooH pose a challenge to creative people.

In the workshop, experts of Ströer Media Creation (SMC) will discuss ways to link creativity standards with media-specific strength of communication. SMC will introduce itself as Ströer’s creative cross-media in-house agency that builds on more than 20 years of digital creation experience of DooH pioneer Infoscreen.

 

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The MCBW program is expanded continuously and is subject to change.
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