Achim Staude started working at Sono Motors in August 2018. Sono Motors is building the first mass produced Solar Electric Vehicle. As Design Manager he is responsible for the complete vehicle design, vehicle UX as well as UX-Design for mobility services. In 2018 he won the Braun Prize and was nominated for several UX-Design awards.
During his product design studies in Coburg, he joined the Cradle to Cradle e.V. and oriented his work towards sustainable design.