Florian Pfeffer

Florian Pfeffer, born in 1970 in Rheinfelden/Baden, studied communication design in Würzburg, Milan and Bremen. [...] In 2014, Florian Pfeffer published the book To Do: The New Role of Design in a Changing World, which presents strategies, tools and business models for design in a changing society. In 2023, he founded the start-up ito ito, which develops digital technologies to make industrial fashion production more sustainable, efficient and circular. The company has received numerous awards. From 2019 to 2023, Florian Pfeffer was state chairman of Bündnis 90/Die Grünen in Bremen and is now a member of VORN eG in Berlin, where he is involved in developing new production models in the fashion industry.