Johan Roos

Johan Roos, Executive Director of the Vienna Center for Management Innovation/Peter Drucker Society Europe, spearheads initiatives challenging traditional management paradigms. As Chief Academic Officer at Hult International Business School, he led early large-scale AI adoption in business education, preparing future leaders to leverage AI globally. He remains professor and advisor to its President. His roles at Copenhagen Business School, Jönköping International Business School, Stockholm School of Economics, and Imagination Lab Foundation reflect his commitment to modernizing management education. Johan co-invented LEGO Serious Play, a methodology redefining leadership development and innovation. His work calls for systemic reinvention in management practice and education.