
Founder & Managing Director PRETTY GOOD IDEAS GmbH
Thorsten Habermann-Muhsal
Thorsten is convinced that we can all contribute to a vibrant digital world in which we feel at ease. Whether as active participants or engaged consumers – everyone can be a role model.
As a Digital Transformation Consultant, he focuses on digital opportunities in marketing, branding, and communication. He guides organizations into an agile, data-driven, and collaborative future.
With over 20 years of experience working with agencies, consultancies, and corporations, he draws from a broad range of expertise.
Through prettygoodideas – a consultancy, creative lab, and expert community for marketing and transformation – he explores how elements like artificial intelligence or even flowers can shape our digital experiences.