Bastian Urban

Bastian Urban is a passionate engineer with a focus on sustainability and design. He has been promoting the cradle-to-cradle standard for four years and supports companies on their way to a circular economy. As Cradle to Cradle Manager at the WIK Group - a leading contract manufacturer of household appliances - he designs sustainable production processes. Under his leadership, the company relies on recycled materials such as ocean plastic, renewable energies and CO₂ reduction. The goal is zero-waste production. With his expertise, Bastian is driving the transformation towards circular business models and making the WIK Group a role model for sustainable industry.