In his role as Director Digital at Phoenix Design, Marius Bauer takes responsibility for the development of innovative digital products and services, and heads the studio in Munich. During his studies in Psychology and Management of Social Innovations, he founded his first company in order to work together with China Mobile on one of the first Augmented Reality based smartphones. As a design freelancer, he worked on technologically challenging visions about digital transformation for Microsoft, Samsung, Airbus, and others. For several years, he was co-director of the umwerk group. As a committed Behance Fellow, he encourages the exchange among companies and creatives.