mcbw hub x prettygoodideas

Blossoming in the digital world: how flowers enrich our digital world

This breakfast talk will dive into the digital world of well-being. prettygoodideas will present their study "Flourishing in the digital world". Digital experts Thorsten Habermann and Alexa Vick will shed light on the role and positive impact of flowers in our increasingly digital way of life and how we can create a better digital world, true to the mcbw motto "how to co-create with nature".
After the presentation there will be an opportunity to talk to the speakers. Wild thinking and discussion - about how we can create a more pleasant digital environment by integrating natural elements - is explicitly allowed!

The vision of a digital world that feels good is what drives prettygoodideas. Developing ideas and finding solutions are firmly rooted in the DNA of the Munich-based - and 100% remotely operating - Digital Power Circle for marketing and transformation.