Francesca Rosella

CuteCircuit was founded by Francesca Rosella and Ryan Genz in 2004. It is the world’s first wearable technology fashion brand, pioneering wearable haptics, and the merging of fashion with technology to create emotional connectedness. Designs by CuteCircuit are in the permanent collections of the Museum of Fine Arts Boston, Museum of Science and Industry Chicago, Cooper Hewitt (Smithsonian Design Museum) New York, and have been exhibited at Barbican Museum London, and World Economic Forum, Davos, among others. CuteCircuit collaborates with major brands such as Chanel and Converse, and in activations with EE, Mercedes, Lincoln, Google, and others. CuteCircuit is featured in publications like WWD, WIRED, and Vogue, and conferences including SXSW, CES, AWE, and DLD.