Thursday, 16/5 17:30 - 19:00
How the brand is driving the green transformation
hw.design
- — Workshop / Coaching-Session
Türkenstraße 55-57, 80799 München
Registration
How the brand is driving the green transformation
Thursday, 16/5 17:30 - 19:00
Reservation required, Free
Can brands afford not to be sustainable? No. Sustainability is not a trend, but an attitude to life that is increasingly shaping consumer behaviour. What characterises sustainable brands?
In this workshop, we invite you to join us in discovering the basics of sustainable brand management:
— What is a Green Brand?
— How is it defined? Where does it draw its boundaries?
— Who already belongs to it?
— What opportunities arise from this?
— Why can this be important for brands — and why is it essential for the advancement of our society?
The workshop not only offers you the chance to deepen your knowledge of sustainable brand management but also to actively participate and contribute your own ideas. This event is designed by our Change Expert Jadranka Darul and our Senior Advisor Andreas Heim.
-
Discipline:
Corporate Design / Branding / Marketing
-
Event code:
355
-
Language:
German
-
Barrier-free:
Yes
Poll
Take part in our survey and win one of three 50 € vouchers from a creative spot of your choice.
Speaker
Organiser
Türkenstraße 55-57
80799 München
As a leading design agency for corporate experiences, we advise companies at all levels, from startup to DAX40, along their journey into the future—and into the next generation of business.